Portl App Case Study - UX/UI Product Design for Event Discovery and Crypto Payments

Web3

Mobile App

UX UI Design

Crypto

Events

portl: events unlocked

A lifestyle app that seamlessly integrates event discovery with cryptocurrency payments.

Portl app interface – Mobile UI showcasing event discovery with integrated cryptocurrency payment options

A social lifestyle app that blends event discovery, crypto-powered booking, and community interaction in Dubai.

Portl is a next-gen mobile application that enhances how users explore, discover, and book exclusive events across Dubai. Designed for both residents and visitors, the app seamlessly integrates traditional and cryptocurrency payment options.
I've crafted a sleek, intuitive experience that empowers users to engage with Dubai’s social scene - all from one app.

My Role:

Branding
UX Strategy
User Research & Persona
UX/UI Design
Information Architecture
Design System
Interaction Design

• The Challenge

Fragmented experiences. Isolated users. Missed connections.

Before Portl, users had to bounce between apps for events, payments, and social connection. Event platforms lacked personalization, crypto payments were rarely supported, and there was no real sense of community. Portl set out to change that.

Portl event listings – User interface displaying curated events with filters and booking options

Portl user journey – Visual representation of user flow from event discovery to booking and social interaction

• The Vision

One platform to explore, connect, and celebrate.

I've envisioned Portl not just as an event app - but as a social gateway. A place where users could discover events, book with ease, connect with friends, message other attendees, and send gifts. All within one platform. All in real time.

Portl social features – In-app messaging and friend connection interfaces enhancing user engagement

Portl app map view – Interactive map interface displaying event locations, filters, and real-time availability for users in Dubai

• My Approach

Designing for action, expression, and community.

I've built the app around three core experiences: Explore (find & book events), Engage (message, connect, share), and Transact (pay with crypto or card). I've designed sleek event cards, profile-based recommendations, and added social features like direct messaging, gifting, and mutual friend discovery to foster real in-app connection.

Portl admin panel – Web dashboard interface for managing events, user data, crypto transactions, and platform analytics

• The Result

A fully integrated social-events platform for Dubai’s next-gen crowd.

Portl launched with a clean interface, secure crypto & card payments, and a vibrant community layer. Users can now go from discovering events to chatting with friends and sending gifts - all without leaving the app. It’s not just about going out - it’s about going together.

Portl app low-fidelity wireframes – Early UX sketches outlining user flow for event discovery, booking, and crypto wallet access

Portl app final UI screens – High-fidelity mobile designs showcasing polished event listings, crypto payments, and social features

• Let’s Build Your Product Next

Design that solves real problems and
delights users.

I help startups and established teams turn complex problems into seamless digital experiences. Whether you're building from scratch or improving an existing product - I bring clarity, creativity, and execution.

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hello@wdesigna.com